About

EDITING DEFINES.CRAFT SELLS.

[ Full Stack Video Editing & Creative AI Mastery ]
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THE SOUND
Idea School
[ 24-WEEK PROGRAM ][ LIVE BRAND BRIEFS ][ PLACEMENT READY ]

INDUSTRY
LED.

Most editing courses only teach timeline shortcuts and buttons. But software alone doesn't build a career.

Top agencies and studios hire for pacing, emotional rhythm, and commercial judgment. Idea School is an industry-led program built by working commercial filmmakers and lead editors.

We transform ambitious creators, editors, and designers into high-tier commercial talent through live brand projects and 1-on-1 mentor critiques.

We teach the craft that builds high-performing creative careers.

CRAFT
BUILT.

PROVEN CRAFT • REAL COMMERCIAL WORK • ACTIVE AGENCY MENTORS

LEARN FROM PEOPLE WHO DO THE WORK

We don't teach textbook theory. These are real commercial campaigns directed and edited by the 88GB agency mentors who will be personally teaching and critiquing your work.

[ 01
+
4.2Mcampaign reach
[ Commercial Campaign • Milky Mist & Milton ]
Commercial Fast-Cut & Sound Design
MILKY MIST & MILTON
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Commercial Fast-Cut & Sound Design

MILKY MIST & MILTON

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EDITED BY YOUR MENTOR:Ajay KarthikLead Commercial Editor88GB Agency
A high-energy national commercial campaign delivered for TV & OTT. You will learn directly from the editor who cut this project—dissecting his real-world pacing frameworks, sound staging, and delivery standards that generated 4.2M+ impressions.
WHAT YOUR MENTORS TEACH YOU:

Ajay deconstructs how he structured the timeline rhythm, multi-cam pacing, and sub-frame sound design.

[ 02
+
100K+cohort viewers
[ Generative AI • Luxury Fashion Direction ]
Generative AI & Cinema Direction
CELINE & LUXURY AI
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Generative AI & Cinema Direction

CELINE & LUXURY AI

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DIRECTED BY YOUR MENTOR:ElamparithiHead of Design88GB Agency
A luxury generative film exploring photoreal digital talent and cinematic depth. Your mentor breaks down how he combines cutting-edge AI engines (Flux, Seedance, Midjourney) with commercial art direction to build broadcast-ready visuals.
WHAT YOUR MENTORS TEACH YOU:

Elamparithi teaches the exact prompt architectures, photoreal lighting setups, and AI video pipelines he uses for fashion brands.

[ 03
+
88GBagency pipeline
[ Automotive Motion • VFX & Color ]
VFX Tracking & DaVinci Color Grading
AUTOMOTIVE SPEED REEL
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VFX Tracking & DaVinci Color Grading

AUTOMOTIVE SPEED REEL

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SUPERVISED BY YOUR MENTOR:Dhananjayan S.Founder & Creative Director88GB Agency
Precision motion graphics, dynamic speed ramping, and DaVinci Resolve color science. Learn the high-end commercial post-production standards, client critique cycles, and finishing techniques applied every day at 88GB.
WHAT YOUR MENTORS TEACH YOU:

Dhananjayan breaks down dynamic speed ramping, 3D tracking, and DaVinci Resolve node trees.

OFFICIAL PROGRAM BLUEPRINT • 24-WEEK SYLLABUS

EXPLORE THE FULL CURRICULUM BLUEPRINT

Get the complete week-by-week syllabus, software tool breakdowns, live agency project briefs, 1-on-1 mentorship timeline, and placement portfolio milestones in one definitive guide.

[01]Week-by-week technical roadmap across Premiere Pro, After Effects, and DaVinci Resolve.
[02]Full generative AI curriculum breakdown: Flux, Seedance, Runway & Midjourney pipelines.
[03]12-Week Industry Experience Program (IEP) structure with live 88GB agency briefs.
[04]Weekly production schedule: offline labs, 1:1 mentor critiques, and project deadlines.
[05]Placement assistance criteria, freelance rate cards, and agency portfolio standards.

Tools Covered

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FULL CREATIVE CONTROL

Translating raw footage and AI generation into emotional narrative, from the first cut to the final master.

We teach the entire cinematic editing pipeline. We don't teach shortcuts. We build industry leaders.

BY THE NUMBERS

STUDENTS & CREATORS TRAINEDWEEKS INTENSIVE PRODUCTION WORKFLOWINDUSTRY MENTORS & COMMERCIAL DIRECTORSLIVE BRAND BRIEFS & COMMERCIAL CUTS
a ]
100+

STUDENTS & CREATORS TRAINED

b ]
24

WEEKS INTENSIVE PRODUCTION WORKFLOW

c ]
20+

INDUSTRY MENTORS & COMMERCIAL DIRECTORS

d ]
50+

LIVE BRAND BRIEFS & COMMERCIAL CUTS

Guided By Experts

Mentors Guiding The Program

Dhananjayan . S

CEO, 88GB

Elamparithi

Head of Design, 88GB

Ajay Karthik

Video Editor, 88GB

Chandrasoodeshwar

Senior Creative Strategist, 88GB

Learn by Working with Some of Our Client Brands

Ashok Leyland
Finolex
Heritage
JLL
Milky Mist
Moj
Netflix
Paytm
Amazon
Poco
SIG
Xiaomi
Jammai
MI
SRM
Super Jewellery
TEDx
Zenvista
Courses, Workshops, Community
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IdeaSchool
Gallery

STUDENT WORK
CREATIVE EXCELLENCE

Explore the incredible work produced by our students.
From cinematic editing to high-end VFX, our gallery
showcases the diverse talent and creativity
fostered at IdeaSchool.
We push boundaries in visual storytelling.
Every project is a testament to the rigorous
training and industry-standard tools our
students master during their time with us.

Empowering the next generation of visual artists and storytellers. IdeaSchool is your partner in creative excellence.

Idea School Campus Lab
Admission & Enrollment

Fees And Enrollment

Full Program Fee

Seats are limited so every learner gets attention, feedback, and room to practice.

Mode
Offline + Online Hybrid Learning Experience
Ideal For
Creators, Editors, Designers, Content Professionals, Students, Freelancers & Aspiring Digital Creators
Cohort Intake
Focused mentorship with limited seats per batch.

Frequently Asked Questions

Do I need prior experience to join?

˅

No, the program is designed for beginners as well as those with basic knowledge. We start from the fundamentals and gradually move to advanced concepts.

What will I learn in this program?

˅

You will learn content planning, shooting basics, editing workflows, creative thinking, AI tools, and how to build content that works for brands, businesses, and your own portfolio.

Is this program online or offline?

˅

The program is conducted offline with hands-on sessions, mentor guidance, and practical activities so you can learn by doing and get direct feedback.

Will I work on real projects?

˅

Yes. You will work on practical briefs and real-world style projects throughout the program, helping you build confidence, process, and portfolio-ready work.

Will I get a certificate after completion?

˅

Yes, you will receive a certificate after successfully completing the program and participating in the required practical sessions and project work.

Didn't find the answer you were looking for?

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